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Inoptics

When visibility mattered more than time, we delivered an expo setup that worked for the brand.

(CLIENT)

Earkart

(SERVICES)

Graphic Design

(INDUSTRIES)

Healthcare

Healthcare

About.

About.

At large trade expos, attention is the real currency, and brands only get a few seconds to win it. For Earkart’s showcase of OMNI at the InOptics Expo, Yashobhoomi (Dwarka), we were tasked with creating a stall presence that didn’t just look good, but truly pulled people in. With an extremely tight turnaround of just a few days, our goal was to design an experience that would make Earkart stand out in a hall full of competition, and ultimately become the most talked-about stall at the event.

Challenges.

Challenges.

Earkart wanted their flagship product OMNI to take centre stage. The challenge was to

  • Understand the exact narrative they wanted to communicate,

  • Translate it into high-impact visual storytelling,

  • And ensure that the stall attracted maximum footfall in a crowded expo with dozens of competing brands.

Solutions.

Solutions.

In record time, we produced:

  • 10+ high-quality, print-ready banners

  • 1 animated explainer video

  • 2 digital standees

  • A complete visual language for the stall, conceptualised with an understanding of their layout, customer flow, and brand narrative

Every asset was designed to be vibrant, clear, and conversion-driven, speaking directly to the audience Earkart wanted to attract.

Impact.

Impact.

From footfall to conversions to brand recall, Earkart’s presence didn’t just stand out, it led the entire expo.

500+

500+

visitors from across India

130+

130+

applications for OMNI during the event

Lets tell your Story next.

Lets tell your Story next.

Lets tell your Story next.